K-Beauty from Seoul

Less routine. More glow.

only need to be here.

Korea's best formulas, reduced to the essentials – in a featherlight pouch instead of a heavy jar. No 10-step ritual. Just you and your skin.

Dermatologically tested Cruelty-free EU-certified Sustainable pouch
Hide imperfections.Perfect skin begins here.
Available at Müller Coop City Galaxus BRACK.CH haar-shop.ch BONSANA

Your skin doesn't need ten steps. It needs the right things – honest Korean actives, fresh to the very last drop.

Less, but better. That's HIDEHERE – born in Seoul in 2019, at home in over 40 countries today.

01

Hyaluronic Line

10 layers deep.

10-layer hyaluronic acid and a 5-peptide complex flood your skin with moisture – for that plump, dewy glow.

  • Intense hydration for 24 hours
  • Visibly softens dryness lines
  • Strengthens the skin barrier
Hyaluronic Essence

Hyaluronic Essence

Hyaluronic Cream

Hyaluronic Cream

Hyaluronic Eye Cream

Hyaluronic Eye Cream

02

Vitamin Line

Wake up your glow.

Sea buckthorn water, vitamin C and niacinamide bring tired, dull skin back to life – fading dark spots a little more every day.

  • Instantly more radiance
  • Fades dark spots and acne marks
  • Gentle enough for sensitive skin
Vita Elixir Serum

Vita Elixir Serum

Vita Elixir Cream

Vita Elixir Cream

03

Cica Line

Find your calm.

Centella Asiatica and madecassoside – Korea's most famous soothers – take the redness out of stressed skin and bring back its balance. SPF50+ sun protection included.

  • Instantly calms irritated, sensitive skin
  • Supports regeneration
  • UV protection SPF50+ PA++++
Cica Care Toner Emulsion

Cica Care Toner Emulsion

Cica Care Cream

Cica Care Cream

Cica Care Sun Protector

Cica Care Sun Protector

04

Collagen Line

New overnight.

Hydrolyzed collagen nourishes your skin while you sleep – with a hint of lavender. And in the morning, green tea cleanses gently at a skin-neutral pH.

  • Firmness and smoothness overnight
  • Calming lavender scent
  • Gentle cleansing at pH 5.2
Collagen Sleeping Mask

Collagen Sleeping Mask

Green Tea Collagen Gel Cleanser

Green Tea Gel Cleanser

0+

countries worldwide

0

products, zero excess

1990

founded in Seoul

50+

SPF · PA++++ protection

The Seoul look

Beauty that fits in every bag.

From the Seoul runway to your bathroom: the iconic HIDEHERE pouch weighs next to nothing, survives every trip – and looks better than any jar. Your daily ritual, radically simplified.

Find your retailer

“Packaging: simple. Ingredients: honest. Design: quiet. Not more – just enough.”The HIDEHERE philosophy

@hidehere_official

The world wears HIDEHERE.

Watch on TikTok
Belgium
Spain
Ireland
Community

Switzerland

In your hands today.

Prefer to order online?

And international

dm Rossmann Carrefour Watsons Rinascente OVS Despar Kicks Åhléns Hebe Apotek

… and in selected perfumeries and drugstores in over 40 countries.

FAQ

Questions & answers

How much does HIDEHERE cost?

Every product comes in a 25 ml pouch with a recommended retail price of CHF 7.95. Prices may vary slightly by retailer.

Where can I buy HIDEHERE in Switzerland?

In Müller stores and Coop City department stores – and online at Galaxus, BRACK.CH, haar-shop.ch and bonsana.ch.

Is HIDEHERE cruelty-free?

Yes. All products are developed without animal testing, dermatologically tested and EU-notified (CPNP).

Which line is right for my skin?

Hyaluronic for deep hydration, Vitamin for radiance and dark spots, Cica for sensitive, stressed skin – including SPF 50+ – and Collagen for overnight care.

What makes the pouch special?

It weighs next to nothing, closes hygienically with a screw cap and uses far less material than a jar. Perfect for the bathroom, your bag and travel.

B2B · For retailers

Run a store?

Bring HIDEHERE to your shelf

Less, but better

Your moment.
Your skin. HIDEHERE.

Now at Müller and Coop City – or online at Galaxus, BRACK.CH and bonsana.ch.

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Find it in stores